Hyundai has announced the debut of the new i40 in March at the Geneva Motor Show. With the new i40, Hyundai will launch the new brand slogan "New Thinking. New Possibilities." The station wagon version will be the first body version to be launched and will be followed by a sedan version later this year.
At the car’s official launch Allan Rushforth, Senior Vice President and COO of Hyundai Motor Europe said: "Offering more for less has always been a fundamental principle at Hyundai, and now we are advancing this with our new brand direction under the ‘New Thinking. New Possibilities.’ slogan. The i40 is a perfect example of how we are offering the best and making it accessible to everyone. From stunning design and specification, to industry-leading technology and aftersales care – the i40 sets itself apart from its competitors."
